Restructuring, online store development

Result of our work

Home page mockup (desktop and mobile)

stage

Analysis and planning

Online meeting

Needs discovery

Goal setting

Competitor research

Brief preparation

Site structure development

About the client

The client is in trade. The assortment is more than 10 thousand SKUs.

Main sales points:

B2B

B2C

MARKETPLACES

The task in front of us was:

Audit the site

Design and implement new blocks

Write several modules

Set up a range of integrations (CRM, MoySklad, delivery services and so on)

Automate business processes

Site structure

Cart

Header with the main sections:
about us, blog, contacts, help + subsections

Catalog with product categories

stage

Design Prototyping Design

The client had ordered a brand book; we designed 2 options and offered a choice.

*Brand-book page examples

We prepared a site prototype and first pages in the brand style the client chose. The result is a mockup with a clear interface, convenient filters and search, a cart and a personal cabinet.

We built the needed content and integration blocks.

We chose the platform based on the client's current processes and further goals. The client planned to scale several times over. The live site was on OpenCart, and because the platform matched the request, they decided not to change it.

We prepared a site prototype and first pages in the brand style the client chose. The result is a mockup with a clear interface, convenient filters and search, a cart and a personal cabinet.

desktop computers

tablets

smartphones

stage

Development and integration

At this stage we moved to layout and programming

Implemented, optimized and configured: personal cabinet, product cards, purchases on credit

We designed an intuitive cart interface

We designed a custom visual identity for the site, including banners and promotional materials

Added online consultations in Telegram, WhatsApp and email, and built a chatbot

Connected MoySklad and synced its data with the OpenCart site

Connected RetailCRM and the client's ERP

Set up stock management in CRM and MoySklad

Connected delivery services

Payment systems integration

Connected Tinkoff: credit purchases, online payment and split

Payment form setup

Payment acceptance setup

Payment method and form settings

Delivery service integration

Payment type settings

Terms and rules settings

Online store home page on different devices

All categories section: desktop and mobile

Product card: desktop and mobile

Section layout example (Assembly and installation): desktop and mobile

stage

Testing and launch

The site successfully synced products, prices and stock
with MoySklad.

We checked site functions and elements on our side to find and fix issues, then together with the client's staff so they could use every feature and work with customers effectively.

We handed the site to the client and moved to the next stage.